About the Company
NielsenIQ is a global leader in consumer intelligence, delivering the most complete and trusted understanding of the consumers and markets that we measure. With unparalleled data, we provide accurate, actionable insights that help businesses grow. Our commitment to innovation and diversity drives our success, empowering retailers and manufacturers with a holistic view of the marketplace.
Job Description
Are you a detail-oriented student looking for a dynamic summer internship? NielsenIQ is seeking enthusiastic Secret Shopping Interns to join our team for a paid summer placement in Durham, NC. This unique opportunity offers hands-on experience in market research, helping us gather critical insights into consumer behavior and product placement. You will play a vital role in evaluating retail experiences, ensuring data accuracy, and contributing to our understanding of the marketplace. This is a hybrid role involving both fieldwork within the local area and office-based reporting at our Durham location, providing a comprehensive learning experience.
Key Responsibilities
- Conduct assigned secret shopping visits to various retail locations within the Durham area, adhering to project guidelines.
- Observe and meticulously document specific details about store layout, product availability, pricing, customer service, and overall shopping experience.
- Complete detailed reports and surveys accurately and within specified deadlines using our proprietary data collection tools.
- Adhere strictly to all project protocols and confidentiality agreements, maintaining discretion during all activities.
- Communicate effectively with project managers regarding observations, challenges, and completion status.
- Maintain professionalism and integrity throughout all secret shopping assignments.
- Assist with data entry, quality checks, and preliminary analysis as needed for project support.
Required Skills
- Currently enrolled in an undergraduate program (all majors welcome).
- Strong attention to detail and exceptional observational skills.
- Excellent written and verbal communication abilities.
- Ability to follow instructions precisely and work independently with minimal supervision.
- Possession of reliable transportation and willingness to travel locally within the Durham, NC area.
- Proficiency in basic computer applications (e.g., Microsoft Office Suite).
- High level of integrity and ability to maintain confidentiality.
Preferred Qualifications
- Prior experience in retail or customer service roles.
- Coursework in Marketing, Business, Sociology, or related fields.
- Experience with data collection tools or survey platforms.
- Demonstrated problem-solving skills and adaptability in dynamic environments.
Perks & Benefits
- Competitive hourly wage for a valuable paid internship.
- Opportunity to gain practical, real-world experience in the market research industry.
- Mentorship and professional development opportunities from industry experts.
- Exposure to industry-leading consumer insights methodologies and technologies.
- Flexible scheduling to accommodate academic commitments.
- Networking opportunities within a global company.
- Reimbursement for approved travel expenses related to fieldwork.
How to Apply
If you are interested in this position, please click the "Apply Now" button below. To ensure your application is properly considered, please prepare the following:
- An up-to-date Resume or CV
- A brief cover letter summarizing your experience and motivation
Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted for an interview.
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