About the Company
GroupM is the world’s leading media investment company, responsible for more than $60B in annual media investment. We unite the talent and resources of our agencies to create a competitive advantage for our clients and our people. We are a global network of media experts who build transformative media strategies for the world’s most exciting brands, including those in the rapidly evolving entertainment sector. Our mission is to define the next era of media where advertising works better for people. We embrace diversity, foster innovation, and are committed to creating an inclusive environment where everyone can thrive.
Job Description
GroupM is seeking a highly motivated and detail-oriented Junior Media Planner to join our dynamic team. This is a fully remote position, offering the opportunity to work from anywhere within the US. In this role, you will play a crucial part in supporting media planning efforts for a major entertainment client, specifically within the streaming and digital advertising space, focusing on Netflix-related campaigns.
As a Junior Media Planner, you will assist in the development and execution of media strategies that drive impact and deliver measurable results. You will be immersed in data analysis, market research, and the latest trends in digital advertising, contributing to campaigns that reach diverse audiences across various platforms. This is an excellent opportunity for someone passionate about media, data, and the evolving entertainment landscape to launch their career with a global leader. This position is 100% remote, allowing you flexibility and the opportunity to contribute from your home office.
Key Responsibilities
- Assist in the research, analysis, and selection of media channels and platforms, with a focus on streaming and digital environments.
- Support senior planners in the development of comprehensive media plans and strategies tailored to client objectives.
- Prepare and maintain media flowcharts, budgets, and other planning documentation.
- Conduct competitive analysis and research on industry trends, emerging technologies, and audience behaviors.
- Coordinate with media vendors and internal teams to gather specifications, obtain proposals, and ensure timely execution of campaigns.
- Monitor campaign performance, assist in data collection, and contribute to post-campaign analysis and reporting.
- Ensure all media buys adhere to established budgets and client guidelines.
- Participate in internal and client meetings, presenting findings and contributing to strategic discussions.
Required Skills
- Strong analytical and problem-solving abilities.
- Excellent written and verbal communication skills.
- Proficiency in Microsoft Excel (data manipulation, pivot tables, VLOOKUP) and PowerPoint.
- High level of attention to detail and organizational skills.
- A genuine interest in media, advertising, streaming services, and the entertainment industry.
- Ability to work independently and collaboratively in a fast-paced, remote environment.
Preferred Qualifications
- Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
- Previous internship experience in media planning, digital marketing, or an advertising agency setting.
- Familiarity with media planning software or audience research tools (e.g., Nielsen, Comscore).
- Understanding of digital advertising platforms and metrics (e.g., programmatic, social, video).
Perks & Benefits
- Comprehensive health, dental, and vision insurance.
- Generous paid time off and holidays.
- 401(k) retirement plan with company match.
- Opportunities for professional development and continuous learning.
- Dynamic and supportive remote work culture.
- Access to industry-leading tools and resources.
- Employee assistance program.
How to Apply
If you are interested in this position, please click the "Apply Now" button below. To ensure your application is properly considered, please prepare the following:
- An up-to-date Resume or CV
- A brief cover letter summarizing your experience and motivation
Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted for an interview.
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