About the Company
KPMG is a global network of professional services firms providing audit, tax, and advisory services. We operate in 147 countries and territories, employing more than 219,000 people globally. Our commitment to quality and service excellence is paramount in everything we do, helping clients meet challenges and capitalize on opportunities. We are dedicated to fostering an inclusive environment where diverse perspectives drive innovation and success. Join a team that values your expertise and supports your growth.
Job Description
We are seeking a visionary and results-driven SEO / Digital Marketing Head to lead our digital marketing initiatives, focusing on enhancing our online presence and driving engagement across international markets. This strategic role requires a leader with a deep understanding of SEO, SEM, content marketing, and digital analytics to develop and execute comprehensive strategies that align with our global business objectives. The ideal candidate will be adept at navigating complex digital landscapes, managing cross-functional teams, and consistently delivering measurable impact.
Key Responsibilities
- Develop and implement comprehensive digital marketing strategies (SEO, SEM, SMM, Content Marketing, Email Marketing) aligned with global business goals.
- Lead and mentor a team of digital marketing specialists, fostering a culture of continuous improvement and innovation.
- Oversee all SEO efforts, including technical SEO, on-page optimization, keyword research, and link building, to improve organic search rankings and traffic.
- Manage paid media campaigns (PPC, display, social media ads) across various platforms to optimize ROI and conversion rates.
- Analyze market trends, competitor activities, and digital performance data to identify opportunities and drive strategic adjustments.
- Collaborate with internal stakeholders (marketing, sales, product, IT) to ensure cohesive brand messaging and integrated campaign execution.
- Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
- Develop and present performance reports, insights, and recommendations to senior leadership.
- Stay abreast of the latest digital marketing technologies, trends, and best practices.
Required Skills
- Proven experience in developing and executing successful SEO and broader digital marketing strategies.
- Expertise in Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar SEO/SEM tools.
- Strong leadership and team management skills with a track record of motivating and developing talent.
- Excellent analytical skills with the ability to interpret complex data and translate it into actionable insights.
- Demonstrated understanding of international digital marketing nuances and cultural considerations.
- Exceptional communication, presentation, and interpersonal skills.
- Proficiency in content management systems (CMS) and CRM platforms.
Preferred Qualifications
- Master's degree in Marketing, Business Administration, or a related field.
- Certifications in Google Ads, Google Analytics, or other relevant digital marketing platforms.
- Experience working with multinational organizations or in an agency setting with international clients.
- Familiarity with marketing automation platforms (e.g., HubSpot, Marketo).
- Experience in the professional services or consulting industry.
Perks & Benefits
- Comprehensive health, dental, and vision insurance plans.
- Generous paid time off and flexible work arrangements.
- Professional development opportunities and continuous learning programs.
- Retirement savings plans with company contributions.
- Employee assistance program and wellness initiatives.
- Relocation assistance for international candidates.
- Vibrant and inclusive company culture.
How to Apply
If you are interested in this position, please click the "Apply Now" button below. To ensure your application is properly considered, please prepare the following:
- An up-to-date Resume or CV
- A brief cover letter summarizing your experience and motivation
Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted for an interview.
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